Customer journey analytics software aims to help businesseses understand, optimize and personalize every step of the customer experience. By aggregating and analyzing data from touchpoints across both ...

STAMFORD, Conn.--(BUSINESS WIRE)-- The increasing integration of applications for managing customer experience (CX) is changing how enterprises monitor, understand and improve interactions and ...

Choice Hotels International Inc., the world’s second-largest hotel franchiser, is upgrading its customer data integration (CDI) software as part of a drive to boost room bookings and revenue while ...

Customer data integration (CDI) unifies data from multiple sources, creating a complete and accurate view of customers. It’s how your favorite online store knows exactly what you’re looking for—even ...

IBM said Monday it will acquire customer data integration software maker DWL to strengthen IBM’s information management middleware portfolio. Financial terms of the deal were not disclosed.

Businesses are struggling with the rapidly increasing volume, speed and variety of information being generated today – what's come to be known as big data. Companies are seeking technologies that not ...

IBM said last week it plans to acquire DWL, a customer-data-integration software maker, to strengthen its information management middleware portfolio. The company’s DWL Customer software is a ...